“The My Silly Friends Launch Party was a live online event broadcast at 7pm on Friday 27th February following an announcement on Sean Morley’s website and social media that he had a scripted reality TV show commissioned by Endemol for Channel 4 called “My Silly Friends” – a scripted reality TV show centring on a group of close-knit friends from Crookes, England getting up to japes and capers ahead of the General Election 2015.
Unfortunately, things seemed to go awry almost immediately with casting still not complete one week before the project’s air date and ensuing legal difficulties between Sean Morley and senior Endemol staff. 24 Hours before the launch was due, a phonecall was received from senior Channel 4 senior staff exonerating Sean and agreeing to upload the #MySillyFriends pilot immediately to 4od as soon as it was unearthed – a race against time and the key to clearing Sean’s reputation.”